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What is Google Analytics?

Google Analytics is a data analysis service offered by Google, which monitors and reports the traffic of a Website or Eshop.

It is an important tool for Website owners, that allows them to get statistics for their users' behavior. Some valuable information provided by Google Analytics is the views of their Website, how many unique users have visited it, how many of their promotion goals have been reached, and much more.

Google Analytics also provides us with information about our users' age, interests, location, language, and other information about their profiles on the Web.

For example, if we have a Brand that targets a female audience aged 25 to 35, the traffic or purchase statistics that will appear in Google Analytics will help us understand whether we have achieved the goals we have set during our Digital Marketing Campaign of our Online Business.

Google Analytics features do not stop here!

NetPlanet, a certified Google Premier Partner, owns a specialized Digital Marketing department and takes advantage of Google's tools, in order to support your online promotion in an effective way!

Do you want more? www.netplanet.gr

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